Värna Life Premium Nutrition
- CLIENT
- Värna
- YEAR
- 2026
- AGENCY
- Publicis Groupe
- SERVICES
- Creative ProductionPost, CGI & AI
- INDUSTRY
- Lifestyle, Fashion, Technology
Värna Life brings the 'premium' spirit into everyday nutrition, where quality, curation, and meticulousness become part of a modern lifestyle.
Overview
The brief
Shot 2 talents during the brand's TVC shoot, built sets via AI and 3D, ensuring a 'Premium' feel for each talent.
The approach
Used AI and 3D technology to build sets, shot real talent data on set, then combined them into striking Key Visuals.
Challenge
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Solution
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RESULTS
A project combining AI image production with on-set talent data shoots created an impressive Key Visual series — 4 Key Visuals in multiple ratios for every platform from LED screens to print and social media.
04 — CREDITS
Production commercial for ‘Varna Life’ - Nutifood with agency Publicis Groupe.
BrandNutifood - Varna Life
AgencyPublicis Groupe
Production by Antiantiart
Post Production by AAA Post Production
Directed by Phương Vũ (Antiantiart), Hoàng Đăng (Antiantiart), Duc Minh Minh (Antiantiart)
BRANDNutifood - Varna Life
Brand TeamTrần Hoàng Tố Uyển, Lưu Vũ Quỳnh Anh, Võ Phạm Minh Trí, Nguyễn Đình Băng Tâm, Trương Xuân Nguyên
Brand Merchandise DesignMôi Điên
AGENCYPublicis Groupe
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ARTIST
ArtistVõ Điền Gia Huy
Artist ManagementPhương Mai
Artist AgentSocial Elite
Wardrobe / StylistP.bros Styling by Pông Chuẩn
HairHuyền He
MakeupViên Hoán Bình
PRODUCTION HOUSE - ANTIANTIART
Directed by Phương Vũ (Antiantiart), Hoàng Đăng (Antiantiart), Duc Minh Minh (Antiantiart)
Executive ProducerNgan Nguyen (Antiantiart), Dang Duc (Antiantiart)
Director of PhotographyNghĩa Minh Phan (Antiantiart)
Project ManagerAn Khang (Antiantiart)
Production ManagerMỹ Phùng
ProducerSarah Bui
1st Assistant DirectorTom Lee, Hải An (Antiantiart)
Director’s AssistantLam Hạ Vy (Antiantiart)
Production AssistantThuỷ Bạch, Lan La, Hải Bình Mai
Creative teamVân Đinh (Antiantiart), Hồng Anh (Antiantiart), Yuu, Vuart (Antiantiart)
AccountHo Phuong Mai (Antiantiart)
Marketing TeamTrúc Vi (Antiantiart), Lilthu (Antiantiart), Ngân Sociu (Antiantiart)
ART DEPARTMENT by Microwave Soups
Art DirectorTrân (Microwave Soups)
3D Concept LeadNguyên (Microwave Soups)
3D ArtistQakalous (Microwave Soups), Duy Nguyen (Microwave Soups)
Prop Master & Set constructionLê Lộc Team
CAMERA & LIGHTING DEPARTMENT
Steadicam OperatorAnh Phạm, Huân Nguyễn
Camera OperatorQuốc Anh
Camera & Lighting EquipmentCinehanoi
Director of Cinematography’s AssistantTran Hoang Phuong
GafferAnh Quoc Doan
Focus PullerYaua Nghiêm Duy Hải
Digital Image TechnicianQuách Hải Thọ
BTS & PhotographerSầu Team & Anh Toàn
BTS VideographerSầu Team & Anh Toàn
StuntKatt Team
Storyboard ArtistNguyễn Quốc Bảo
CastingYR Casting
SoundmanĐỗ Vũ
LOCATION & LOGISTIC
StudioThe Ants Studio
CateringN Team
POST HOUSE | AAA POST PRODUCTION
Post ProducerTraan (Antiantiart)
EditorHoàng Đỗ Quỷ (Antiantiart)
ColoristVũ Quang Huy (Antiantiart), Son Dang (Bar None)
Online Artiststiachopzmientay (Antiantiart), HADIIVFX (Antiantiart)
Motion GraphicChuck Motion
Haveasid
Online / VFX ArtistsThe Dang, Thang Dang, Quang Duy, Ha Nguyen, Khang Nguyen, Trung Nguyen, PuPeo, Sam, Thaothao, Phat Nguyen
3D ArtistTuan Ha
Matchmove ArtistNam Nguyen
CHOPCHOP
Post ProducerTrang Pizu (ChopChop)
Project ManagerDuy Nguyễn (ChopChop)
VFX ArtistSơn Bi, Anh Trần (ChopChop)
KEY VISUAL DEPARTMENT by CHOPCHOP
ProducerTrang Pizu (ChopChop)
Art DirectionDuy Nguyễn (ChopChop)
PhotographerTùng Salie
DI & RetouchDũng Nguyễn
3D AssetSơn Bi, Anh Trần (ChopChop)
Assistant PhotographerDanny Đỗ
MUSIC - AAA MUSIC STUDIO
ComposerFuji (AAAMS)
Sound DesignerFuji (AAAMS)
Mix & MasterFuji (AAAMS)
